How the impeachment is effecting pitching podcasts PR pros are struggling to land proinant coverage for anything non-impeachment-related. Spoiler alert, it’s only going to get worse as we enter full-on election-mode. The good news is that in the face of the political media onslaught, podcasts are relatively immune. Here’s how to succeed in landing mediaRead more
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Unsure where to start with your podcast guesting pitch? You’ve identified your podcast guesting goals, ideal audience, topics, and podcast categoies now you need to get it done! A podcast pitch strategy that is a generic copy and paste one-size-fits-all approach will fail. However, there is a time and place for everything and having a pre-writtenRead more
You’re here because you want to know how to pitch a podcast. Great! However, before you start copying generic podcast pitch templates that will likely suggest you start with, “Hi host, I loved your recent episode about XYZ”, you need to lock-down your personal brand strategy. Sounds obvious, right? There are a few things you may notRead more
I got 99 problems but a pitch aint one. At The Talent Squad HQ we call BS. We know that pitching problems is a great way to get booked on podcasts. All the best media messages address problems! We frequently hear from authors and entrepreneurs who come to us having not seen success. AsRead more
The process for pitching a PR client to podcasts is similar to traditional media. However, rather than simply searching a pre-loaded media database for contacts, finding podcasts to pitch requires significant manual research to source individual shows. Here’s what PR pros need to know about pitching podcasts. Pitching podcasts (more competitive than you think )Read more
How to plan your podcast guesting SEO strategy Podcast guesting is a solid PR strategy and also a great SEO tactic. but are you effectively using your podcast interviews for SEO? In order to maximize the benefits, a strategy needs to be carefully mapped out well in advance of the interview recording. A great interviewRead more
PR professionals are entering the podcast space with the goal of landing clients media coverage through podcast interviews. The problem is that a lot of PR pros are struggling to understand how pitching podcasts differs to traditional media (and even blogger outreach.) This has resulted in podcast hosts remaining skeptical when pitched by a traditionalRead more
So you want to be a thought leader? Great! This quick overview of the 3 types of thought leaders will help clarify your direction before you launch your PR strategy. 1. The Visionary “What no one else is talking about, but should be.” Thought leaders identify areas that no one else in their industryRead more
5 benefits of podcast interviews The top benefits of podcast interviews are exposure and credibility. Podcast guesting as a strategy is the fasttrack to the coveted ‘know, like and trust’ factor you and your brand craves. As a podcast guest you in the listeners’ ears for a solid 30-60 minutes (a lot more than aRead more