Unsure where to start with your podcast guesting pitch?
You’ve identified your podcast guesting goals, ideal audience, topics, and podcast categoies now you need to get it done!
A podcast pitch strategy that is a generic copy and paste one-size-fits-all approach will fail. However, there is a time and place for everything and having a pre-written vault of skeleton pitches to work from provides a solid base-level structure in your podcast guesting campaign.
These skeleton pitches are only intended for the behind-the-scenes AKA ‘pitch pep’ rather than front-facing and sent via e-mail.
Your slate of generic template podcast pitches should be bespecific to show categories, target audiences, topics and talking points.
Steps before writing your skeleton podcast guesting pitch:
- Value: What’s in it for the listener? Be clear on what you bring
- Results: What will the audience learn or do as a result of hearing you?
- Why you: Reference your unique stroy & credibility markers
- Concise: Keep it scannable so the host can get the gist in a few lines